Facturación Local was a campaign by DinoCloud that enabled businesses to pay for AWS cloud services in Argentine pesos. To effectively communicate this value proposition, I created a motion graphics explainer video that not only detailed the process but also served as a compelling sales piece. The animation was designed to be clear, engaging, and aligned with AWS and DinoCloud’s branding.
Beyond the video, I developed the full visual identity for the campaign, ensuring consistency across all marketing materials. This included social media graphics optimized for engagement and brand recall. Additionally, I configured and customized the landing page in WordPress, structuring the content to maximize clarity and conversions.
The result was a well-executed, visually cohesive campaign that effectively educated and attracted businesses looking for a local payment solution for AWS services. The combination of motion graphics, strategic branding, and a user-friendly landing page helped drive awareness and conversions.